Instagram for touristics business
Instagram for touristics business
Instagram s'ha convertit en la plataforma referent per donar a conèixer negocis turístics, des de la restauració fins a l'hoteleria. És imprescindible dominar aquesta eina per millorar la reputació online, atraure nova clientela i fidelitzar la present.
Specific goals | Temary
OBJECTIVES
Learn how to use Instagram to promote a tourism business. Discover tools to create quality content for your business profile and gain visibility. Learn strategies and tricks to stand out from the competition, and evaluate your Instagram performance to continually improve.
SYLLABUS
1. Introduction to Instagram for tourism businesses
- What is Instagram and how does it work?
- Why is Instagram important for tourism?
- Set up your business profile
- How to attract potential customers
2. Creating quality content
- Photos and videos for your feed
- Instagram Stories
- Photography tips: editing, filters, and composition
- Writing captions and enhancing them
- Use Hootsuite to plan your posts
- Manage content from your followers
- Instagram TV
3. Promotion strategies and techniques
- Instagram Ads: advertising
- Five strategies to promote your tourism business
- Contests, promotions, and giveaways
- Geolocation on Instagram
- Use the right hashtags
- Work with influencers
4. Analyze your business profile's performance
- Review your data
- Support tools
- Success stories
RECOMMENDED TRAINING PATH ABOUT INSTAGRAM
Editions
General information
Learn at your own pace
Online training is self-training, quarterly and you can register at any time.
Enjoy learning from wherever you want, at your own pace and without schedules.
Access
The activities are available at the Virtual Campus of Barcelona Activa
Certificate
To obtain the certificate of completion, the final questionnaire of the course must be completed. Once passed, you can download it in the Personal Area
Course ratings
Trainer's name
BARCELONA ACTIVA
Related courses
- Attract clients with Instagram and Instagram Stories
- Boost your business image and engage new customers with Instagram
- Create photos, videos and texts for Instagram and other networks from your mobile
- Instagram Ads: how to manage post advertising and stories
- Instagram Reels: Create and Share Your Short Videos
- Stories, Instagram's tool for building community
Personal Data Protection Law
There is a new version of Personal Information Protection law.
Please, accept it before continuing the registration.
