SEO Architecture Analysis
![](https://store.barcelonactiva.cat/zhofsgdjxfzvjra/img/SEO.png)
SEO Architecture Analysis
The objective of the activity will be to learn the most technical aspects of web positioning (SEO). As you may already know, most people who do a Google search only click on the first few results. For this reason it is important to know the most useful tricks to appear in the first positions. At the end of this course we will review the websites proposed by the students to do an SEO analysis.
Specific goals | Temary
OBJECTIVES
- Learn current SEO techniques
- Understand how to create an SEO architecture
- Analyze the SEO of a website
SYLLABUS
- Introduction to Search Engines and Web Positioning
- Examples of Good Applied SEO
- SEO vs SEM
- Google Crawler
- On-Page SEO and Web Optimization
- Keyword Analysis: Long Tails
- Domains, Hosting, and Servers
- Website Architecture: "Silo Structure"
- Web Design: Navigation and Usability
- Content Optimization
- Friendly URLs
- Basic HTML Language
- SEO in Images
- Off-Page SEO
- What is CTR and How to Boost It
- Link Building and Link Baiting
- Copywriting for SEO and Attractive Web Content
TRAINING PATHWAY
Level 0
Introduction to SEO Architecture - Online Course
Level 1
SEO Architecture Analysis
Level 2
Personalized SEO Consultancy for Your Website (Custom Edition)
Editions
Mon 16/09/24 (15:30-18:30h)
Tue 17/09/24 (15:30-18:30h)
Cibernàrium-22@
Carrer Roc Boronat, 117 - 127,
BARCELONA
Fri 18/10/24 (15:30-18:30h)
Mon 21/10/24 (15:30-18:30h)
Cibernàrium-22@
Carrer Roc Boronat, 117 - 127,
BARCELONA
Mon 18/11/24 (15:30-18:30h)
Tue 19/11/24 (15:30-18:30h)
Cibernàrium-22@
Carrer Roc Boronat, 117 - 127,
BARCELONA
General information
>> In case the format is virtual via streaming, it will be carried out through the free platform Microsoft Teams. Registered individuals will receive the invitation link and access instructions by email before the session starts.
>> Entry to the classroom will not be allowed after 15 minutes once the activity has started.
>> The language in which each session is conducted is informed in the description of each activity.
>> Any of the training actions of Cibernàrium may be recorded through an image capture system that aims to subsequently disseminate them through a medium or support within the scope of the mission of Barcelona Activa to contribute to economic promotion and employment. In the recording process, images of attendees may eventually be recorded. Registration for Cibernàrium activities implies authorization for Barcelona Activa to use these images for the aforementioned purpose.
Course ratings
Lesson taught by
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KALE MOYANO
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