Use storytelling techniques in your social network marketing strategy
Use storytelling techniques in your social network marketing strategy
How to create stories on Facebook, Twitter, Pinterest or Instagram. dstorytelling techniques allow you to consolidate a brand profile, differentiate yourself, achieve more visibility for content and create links with customers and prescribers.
Specific goals | Temary
OBJECTIVES
- Discover the importance of storytelling in digital marketing.
- Discover why storytelling is a great opportunity to promote a business online.
- Learn the basic principles of storytelling in the digital age.
- Discover free tools and online platforms for creating storytelling content.
- Learn how large brands use storytelling on the Internet.
- Learn how to design storytelling for a small business.
- Learn how to source content to create stories within my brand. What can I tell? What digital tools do I have to do it?
- Learn how to dramatize messages and deliver memorable stories on social media.
CONTENT
- Introduction to storytelling and its importance for digital marketing.
- How to create stories for the Internet.
- Best practices in storytelling for social media.
- Storytelling objectives: how to inspire action.
- Basic elements of storytelling.
- Free tools and online platforms for creating storytelling.
- Storytelling in digital marketing strategies.
RECOMMENDED LEARNING PATH WITH STORYTELLING FOR MARKETING
Level 0
Use storytelling in your marketing strategy
Level 1
Integrate storytelling techniques into your marketing strategy on social media
Level 2
Storytelling with CHATGPT. Develop narrative skills with AI
Editions
General information
IMPORTANT: In the event that the format is virtual streaming, it will be done through the free Microsoft Teams platform. Registrants will receive an invitation link and access instructions by email prior to the start of the session.
>> Entry to the classroom will not be allowed after 15 minutes, once the activity has started.
>> The language in which each session is given is reported in the description of each activity.
>> Any of Cibernàrium's training actions can be recorded through a system
of capturing images whose purpose is their subsequent dissemination through a medium or support
in the scope of Barcelona Activa's mission to contribute to economic promotion and employment.
In the recording process, images of the attendees may eventually be recorded
formation. Registration for Cibernàrium activities implies the authorization to Barcelona Activa of
make use of these images for the above purpose.
Course ratings
Trainer's person
GARCÍA MÉNDEZ
Related courses
- 10 practical recommendations for the Community Manager of a company
- Branding: an essential tool for online marketing
- Copywriting: incorporates persuasive writing to capture the attention of your customers
- Create and manage your newsletter
- Create your digital portfolio
- Creativity - Improve innovative ideas in your digital marketing plan
- Google Ads - Create effective advertising campaigns
- How to write and create content for the web
- Learn how to use Mailchimp
- Make your Inbound marketing campains
Personal Data Protection Law
There is a new version of Personal Information Protection law.
Please, accept it before continuing the registration.
